HOW DO WE SELL OUR DESIGNS?
When it comes to selling designs, it's essential to focus on the customer and their needs, current trends, the seasons, whilst opening their eyes to our uniquely handcrafted prints that we believe will help them maximise their sales. At Coco Bloom we believe that each sales appointment is completely unique so each print and design is handpicked and curated to suit – providing inspiration from talented team of designers. Let's take a closer look at how we sell our printed textile designs.
Understanding Market Trends
A key aspect of our offer is the knowledge and experience of the industry that allows us to embrace the latest trend in our own unique style. By keeping abreast with trend and weaving in an understanding of your unique preferences, we are able to tailor our designs with our clients in mind. Adopting a proactive, personalised approach allows us to offer designs that resonate with you and your customers.
Building Strong Relationships
Building strong relationships with our clients is another crucial element of our sales strategy. By providing excellent customer service and fostering open communication, we are able to establish trust and loyalty with our clients. This not only leads to repeat business but also generates positive word-of-mouth referrals.
Utilising Multiple Sales Channels
We understand the importance of diversifying our sales channels to reach a wider audience. In addition to selling our designs through our website and face to face appointments, we also partner with friends in the industry (such as Sourced Vintage and Story Designs), to expand our reach. This multi-channel approach allows us to tap into a new client base and maximise our sales potential.
Offering Commission Options
Another strategy that sets us apart is our ability to offer customisation options for our printed textile designs. By offering clients to commission bespoke pieces, we are able to cater to individual preferences and create unique products that stand out in the market, and are right for the brand's handwriting. This level of customisation not only enhances the customer experience but also drives sales.
Providing High-Quality Products
In conclusion, our approach to selling printed textile designs is centered around understanding market trends, building strong relationships, utilising multiple sales channels, offering commission options, and providing high-quality artworks. By following these strategies, we are able to effectively showcase our designs and drive sales success.